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A Radical Plan to End Plastic Waste

Awesome call to action – watch this video till the end.

“Plastic is an incredible substance for the economy — and the worst substance possible for the environment”, says entrepreneur Andrew Forrest. In a conversation meant to spark debate, Forrest and head of TED Chris Anderson discuss an ambitious plan to get the world’s biggest companies to fund an environmental revolution — and transition industry towards getting all of its plastic from recycled materials, not from fossil fuels.

This TED talk was presented at “We the Future,” a special event in partnership with the Skoll Foundation and the United Nations Foundation.

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